Essential JSP: Critical Insights into the World of Scholarly Publishing

Essential JSP: Critical Insights into the World of Scholarly Publishing

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The Journal of Scholarly Publishing, the authoritative voice of academic publishing for more than 40 years, introduces an informative new series.

Essential JSP: Critical Insights into the World of Scholarly Publishing brings together the essential articles from the Journal of Scholarly Publishing with new introductions, additional bibliographies, statistics tables and analysis of the state of scholarly publishing today.
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Volume 1, University Presses, the first volume in the new series, is compiled and edited by Albert N. Greco of the Fordham Business School. This 236-page volume examines the challenges faced by university presses and the importance of maintaining this sector of the publishing industry. Professor Greco gives a thorough analysis of the university press business—its past, its present and its future.
Volume 1 E-ISSN: 978-1-4426-6092-2 ISSN: 978-1-4426-1243-3
Kindle editoin   Kobo edition     Mobile edition

Volume 2, Scholarly Publishing in Emerging Nations, the second volume in the Essential JSP series, presents and examines the challenges and successes of scholarly publishing operations in emerging nations such as China, Malaysia, Nigeria, and Saudi Arabia. In the new introduction to this volume, Professor Greco provides historical context to the growth of scholarly publishing in emerging nations and, through several statistical tables, quantifies the growth of emerging nations’ publication output in the early twenty-first century.
Volume 2 E-ISSN: 978-1-4426-6093-9 ISSN: 978-1-4426-1244-0
Kindle edition      Kobo edition      Mobile edition

*NEW* Volume 3, Scholarly Journals: Print, Digital, Open Access, and Search Engines, the third volume in the Essential JSP series, presents a collection of articles that address the continuing relevance of scholarly journals and the opportunities for innovation presented by digital distribution. Articles in this volume include wide-ranging surveys of the state of scholarly publishing in the late 20th century, methodologies for determining value among journals, analyses of the development and importance of digital distribution of scholarship as well as discussion of weaknesses in the peer-review process.
Volume 3 E-ISSN: 978-1-4426-6094-6 ISSN: 978-1-4426-1245-7
Mobile edition
Professor of Marketing and Professor of Communications and Media Management
Fordham University
Graduate School of Business Administration; and the College of Business Administration
113 West 60th Street, Room #617F
New York, NY 10023-7404

Professor Greco’s research centers on consumer marketing trends in the cultural, publishing, retail, and financial service industries. He has investigated the impact of econometric, demographic, and technological developments on consumers and their decisions to buy, rent or use the goods and services produced by these industries. His recent publications have centered on three areas: the supply and consumer and institutional demand for adult, juvenile, mass market, religious, professional, scholarly, and educational textbooks; why people decide to select a specific book, author, or genre; and where consumers buy books (the major channels of distribution: book stores, mass merchants, price clubs, convenience stores, online). His publications have been required or recommended reading at graduate business schools (Columbia, Northwestern, UCLA), U.S. colleges (Harvard, Brown, Rochester, Virginia, Georgetown), and abroad (Europe, Asia, Australia). His research has been cited in Harvard Business School cases, scholarly books (e.g., Cambridge, Chicago, Oxford, Stanford, Pennsylvania) and journals (e.g., Journal of Marketing, Quantitative Marketing and Economics, Management Science, Psychology and Marketing), newspapers and magazines (e.g., the New York Times, the Wall Street Journal, the Washington Post, Time); television (CNBC, PBS), radio (NPR, Bloomberg), U.S. agencies (the Federal Communications Commission, the U.S. Department of Commerce, the National Endowment for the Arts), business-school working papers (e.g., Duke, Stanford, Carnegie Mellon, NYU, Alabama, Zurich, Amsterdam); Princeton’s Center for Arts and Cultural Policy; Ph.D. dissertations (Maryland, Erasmus, Sao Paulo) and foreign agencies. His research papers have been presented at the World Bank, Harvard, Cambridge, Oxford, the Library of Congress (taped for C-SPAN), and the U.S. Department of Commerce. He has consulted about the book industry for the National Endowment for the Arts, financial service companies (private equity, hedge funds, investment banks), consulting companies, and publishing firms.
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